Our Story

About Not For Sale

A global movement working to end human trafficking and environmental exploitation.

David Batstone, Not For Sale co-founder
“Take one step.”
Origin Story

A movement born from an urgent need.

In 1999, our co-founder David Batstone discovered that his favorite restaurant in the San Francisco Bay Area was trafficking young girls. He refused to look away, and together with Mark Wexler, launched Not For Sale. What began as a response to one tragedy has grown into a global movement built on a single belief: no one is for sale.

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Our Mission

Stop modern-day slavery and ecocide at their source.

Not For Sale works where the two crises converge: where environmental destruction displaces communities, and displacement puts people at risk. We build social enterprises, redesign supply chains, and invest in regenerative local economies so that people have stable livelihoods, education, and safe environments before harm reaches them.

And we never stop supporting survivors, with care, training, and pathways back to dignity and independence.

Our Vision

A world where no one is for sale.

The same extractive systems that destroy ecosystems also destroy lives. That is why Not For Sale works across the full arc: preventing trafficking by addressing its root causes, protecting the land and communities most at risk, and working to create businesses that can be a force for human freedom and planetary health.

A world where no one is for sale is a world where the land is not sacrificed by the same forces that sacrifice people, and where innovation serves humanity rather than consuming it.

Our Approach

Three connected fronts in one fight.

Human Trafficking

Prevention before harm. Support after it.

Not For Sale stands with survivors of trafficking and the communities most at risk of it. Across our active countries we provide housing, counseling, medical and legal care, education, and job readiness, and we invest in prevention so vulnerable families never reach the point of exploitation.

Social Innovation

Business needs to be a force for human freedom.

Charity alone does not end slavery. Not For Sale builds businesses, cooperatives, and tools — REBBL, Dignita, AFIMAD, Regenerate, Farmhopping, and Free2Work — that create dignified livelihoods and make freedom self-sustaining. Business needs to be a force for good.

Ecocide

Environmental destruction and human trafficking are the same crisis.

Trafficking and environmental destruction feed each other. Not For Sale protects 753 square miles of Amazon rainforest each year and has planted 505,409 trees, restoring the forest economies that give communities an alternative to extraction.

Our Impact

What your support makes possible, since 2007.

Impact Report 2025
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People we've supported globally since 2007.
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Trees planted to protect ecosystems and provide long-term environmental security.
54.91 ha
Of land reforested, restoring habitats and strengthening resilience against exploitation.
13,301 t
Tonnes of CO₂ captured, reducing the pressures that drive vulnerability and displacement.
2025 annual report
9,908
people supported in 2025
6,342 survivors
3,566 through prevention
Year by year

People we’ve stood with, year by year

Not For Sale has supported 491,042 people since 2007.

Your role matters. Become part of the movement.