--- title: "Herb-Infused Coconut Milk Rebbl Raises $20 million from Cavu Venture Partners" url: https://wearenotforsale.org/social-innovation/herb-infused-coconut-milk-rebbl-raises-20-million-from-cavu-venture-partners/ author: "NOT FOR SALE" published: 2018-10-13 updated: 2026-01-06 topic: "Social Innovation" publisher: "Not For Sale" --- # Herb-Infused Coconut Milk Rebbl Raises $20 million from Cavu Venture Partners Rebbl, which makes coconut milk-based drinks with herbs and plants, is raising $20 million in funding led by Cavu Venture Partners, the… By NOT FOR SALE · October 13, 2018 · Social Innovation Rebbl, which makes coconut milk-based drinks with herbs and plants, is raising $20 million in funding led by Cavu Venture Partners, the brand said ahead of a formal announcement Friday. Rebbl says it has $20 million to $50 million in annual sales and expects to be growing at a rate of 70 percent by the end of the year. The new fundraising values it at close to $100 million. The company is led by Sheryl O’Loughlin, former CEO of Clif Bar and Plum Organics baby food, and co-founded by Palo Hawken and David Batstone. The drink uses “super-herbs” and “adaptagens,” which Rebbl claims have benefits including a decrease in stress hormones. It makes elixirs like its Matcha Latte and cold-brew coffees with protein that promise to provide energy. That puts them into a new generation of drinks that call themselves “functional,” often low or no-sugar beverages that purport to nourish better than the previous class of sugary or caffeine-fueled sports drinks. Among them is a rush of new kombucha drink brands or drinks like coconut-water infused BodyArmor that say they have more vitamins and fewer artificial ingredients than their predecessors. Amid this uprising, [PepsiCo’s](https://www.cnbc.com/quotes/?symbol=PEP) Gatorade, which created the sports drink category and long dominated it, has ceded market share. Read more about Rebbl market impact here: [https://www.cnbc.com/2018/05/18/rebbl-raises-20-million-from-](https://www.cnbc.com/2018/05/18/rebbl-raises-20-million-from-cavu-venture-partners.html)cavu[-venture-partners.html](https://www.cnbc.com/2018/05/18/rebbl-raises-20-million-from-cavu-venture-partners.html)